What are terminal values?

Terminal values refer to the desired end-states of existence that an individual aspires to achieve in their life. They represent the ultimate goals or life objectives that hold significant meaning and importance to a person. Examples of terminal values include happiness, self-fulfillment, inner peace, and financial prosperity. These values guide behavior and decision-making, shaping how individuals prioritize their pursuits and what they deem worthwhile in their lives.

In this context, terminal values contrast with instrumental values, which are the means or methods by which individuals aim to achieve their terminal values, such as honesty, hard work, or ambition. Understanding terminal values is crucial in organizational behavior, as they impact motivation, satisfaction, and overall alignment with organizational culture and goals.